Topic: | Re:Re:Re:Re:Re:Re:Re:Lucozade sign under threat - again - from Chiswick W4 Forum | |
Posted by: | Guy Lambert | |
Date/Time: | 30/01/14 13:07:00 |
I look with a bit of a jaded eye on this advertising stuff next to the M4. 20 odd years ago I was responsible for the addition of a 'Bull' sign to the side of what was the Honeywell House and is now Great West House. At the time this sign, which didn't move or have any pictures, just the logo writ large, caused a load of controversy with Hounslow ('too big') and the DfT (or whatever it was called then!) - will distract drivers and cause accidents. Whilst the Hounslow objection was arguable, the DfT one seemed to me to be ludicrous: eventually both were won over and I was rather proud of the sign, which at the time was the largest single panel illuminated sign in Europe and which I thought was rather handsome - at least until the nightmare of bulbs beginning to blow. A few years ago coming along the M4 I was confronted by a 50 foot high picture of a beautiful young woman dressed in scanty bra and knickers and I can tell you, this was distracting to me! Now there are many signs, many with moving or changing pictures, many right in your face, many much bigger than my li'l ole Bull sign and MUCH nearer to the carriageway. What a difference a few years makes. PS The Lucozade sign is pretty wonderful and should be kept |